Service
Ad Creative
Scroll-stopping paid social & display creative.
Start a project →In short
Ad creative is the design that carries your paid campaigns: the static, motion and carousel assets that stop the scroll and drive the click. Alkeme Design builds performance-led creative that is on-brand and built to convert, not generic ads that burn budget quietly.
Overview
You can have perfect targeting and still lose money if the creative is weak. On paid social, the ad is the campaign. Most brands are not held back by budget or audience, they are held back by ads that look like ads and get ignored.
We design ad creative that earns attention and stays true to the brand: concepts, hooks and formats built for the platform and the funnel. Static, motion and carousel, structured so you can test, learn and scale the winners instead of guessing.
What you get
Static ad creative
On-brand, scroll-stopping static concepts for feed and stories, built to communicate fast.
Motion & video ads
Short-form motion and video creative for Meta, TikTok and Reels, designed for sound-off, thumb-stopping viewing.
Carousels
Multi-frame carousel concepts that tell a story and hold attention across swipes.
Creative variations for testing
Variations on hook, format and message so you can test and find the winners methodically.
Platform-native formats
Creative sized and built for each placement instead of one asset stretched everywhere.
How it works
- 01
Brief & angles
We define the product, the audience and the angles worth testing before designing.
- 02
Concept
We develop hooks and creative concepts built for the platform and the funnel stage.
- 03
Design & variations
We produce the creative plus structured variations for testing.
- 04
Learn & iterate
We read what performed and design the next round on real signal, not guesswork.
Who it is for
- Product brands running paid social that is not converting
- Founders whose ads look like everyone else and get scrolled past
- Brands that want creative built to test and scale, not one-off posts
- Teams spending on ads but starving the creative
By industry
Frequently asked questions
What is ad creative design?
It is the visual and conceptual design of paid ads: the static, motion and carousel assets that carry a campaign. Good ad creative is the single biggest lever on paid performance, above targeting for most brands.
Why are my Instagram ads not converting?
Usually the creative, not the targeting. Weak hooks, off-brand design, or one asset reused everywhere. Ads that look like ads get ignored; ads that stop the scroll and speak to the buyer convert.
Do you design for testing?
Yes. We build structured variations on hook, format and message so you can test methodically and scale what wins, instead of running a single creative and hoping.
Which platforms do you cover?
Meta (Instagram and Facebook), TikTok, and display, with creative built native to each placement rather than one size stretched across all of them.
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